Homepage redesign exploration
The Children’s Partnership + All In for Health
Ten working homepage concepts test how a trusted advocacy institution and a multilingual public resource can become clearer, more human, and easier to navigate.
Research synthesis
Both sites have credible information and years of accumulated work. The redesign opportunity is to reveal the purpose of each site before presenting its inventory.
TCP explains and advances systems change. All In helps people find coverage, care, renewal, and trusted resources.
Rally’s strongest work makes complex policy understandable by moving from a recognizable question to evidence and outcome.
IGNITE shows the value of distinct paths for participants, partners, supporters, and people looking for resources.
Language choice belongs in the header, resource metadata, editorial workflow, and help model, not only in a translation plug-in.
Homepage explorations
Each is a responsive coded prototype. Open a concept to test its navigation, language control, motion, and mobile behavior.
From community experience to statewide change.
Civic · vivid · evidence-led
A bright public-broadcast system that shows community voices, research, and policy sending a clear signal across California.
Connected · luminous · statewide
A living network makes the power of partnership visible, connecting local experience to research, coalition work, and policy outcomes.
Documentary · direct · human
A report-from-the-field composition pairs real voices and photographs with a legible account of what policy work changes.
Recommended direction
Question-led · accountable · evidence-rich
Questions California families actually ask unfold through a clear Heard, Studied, Changed sequence, making TCP’s path from lived experience to policy legible in one scroll.
Dual-register · interpretive · ambitious
A persistent register switch lets every idea speak in both plain family language and precise policy language, turning TCP’s role as an interpreter into the experience itself.
Trusted help for the need someone has today.
Task-first · clear · immediate
A practical decision tool begins with the visitor’s need and returns a short route to coverage, care, renewal, or direct help.
Conversational · welcoming · local
A warm, human resource hub feels like a knowledgeable community partner who listens first and explains the next step plainly.
Calm · sequential · reassuring
A continuous line connects coverage, care, and renewal while letting visitors enter at whichever point matches their situation.
Recommended direction
Practical · phone-first · keepable
A short builder assembles the right free numbers, links, and documents for a visitor’s situation and language, then creates a printable card they can keep.
Multilingual · transparent · trustworthy
Language becomes the front door. Choosing one immediately reorders the resource shelf, shows what is professionally translated, and offers live help when it is not.
Comparative synthesis
After comparing all ten concepts, the strongest pairing is The Public Question for TCP and The Help Card for All In. Together they share a plain-question architecture while keeping advocacy and direct service unmistakably distinct.